The Olson Line is Broached

Yes, it’s true.  I have recently crossed the infamous ‘Olson Line’ in internet marketing.  What do you mean, you never heard of the Olson Line?  It’s Jon Olson’s baby step of internet marketing, $2.74 per day earned.  Why is that number special?  Makes you (me) a Four Figure Marketer.  That’s $1000 per year in case you are mathematically challenged.  $2.74 per day also puts me in the top 10% of ALL internet earners.  Yes, you read that right, 90% of the people on the internet DO NOT make $1000 per year from their efforts on the net.  WooooHoooo I’m almost a rock star!

Which is why I suspect ALL of the income claims on the internet.  I know a perilous few that are completely honest, like my friend Kathleen VanBeekom.  Her income claims are utterly legit, but she is a rare bird in the internet forest…

The Usual Suspects

I saw a guarantee today as I was reading mail from a safe list that I subscribe to “I guarantee that you will make $1000 per month within a year on this program.  This is the only guarantee of it’s type in the industry….”

Really?  Guaranteed to be in the top 5% of all internet marketers?  Just for signing up to your program?  You don’t mind if I am suspicious, do you?  In fact, don’t take it personally, but I don’t believe you.  Ahh, what the hell.  Go ahead and take it personally, I don’t believe you.

Don’t Bother with Evidence

Don’t bother showing me the evidence of your income claims.  Even I, the techno dweeb of all time, know how to dummy up a PayPal statement.  In fact, every single person that has completed their Certification Steps at Click Track Profit knows how because Justin Ledvina shows us how.  Not so that we may scam others, but so we are not taken in by bogus income claims…

More from the Multitude

So.  The lesson for the day?  Be very skeptical of any income claims on line.  They are probably lying to you…Lesson 1a:  Know that you are buying a program from a person that probably doesn’t make $1000 per year.  Most online marketers earn in hundreds, dream in thousands and advertise in millions.  Sad but true.


I mentioned two separate training videos from Click Track Profit.  If you are not a member, you need to join HERE and NOW.  In my opinion, the best and most honest training available on the web, at any price.  You get a lot from the free training, but if you want both of the lessons I alluded to you will need to be upgraded.  Here’s a hint for the terminally tight:  Join for free, do all the training you can for free, then take the 30 day free upgrade, where you can get the rest…You will probably find that it is worth the upgrade money, anyway.  BTW, the lesson on $2.74 is Upgraded Video #3.  Pretty eye opening.  Can you cross the Olson line???

At Last

I have a guarantee that you can take to the bank.  It has to do with those super obnoxious ‘don’t leave this page’ pop ups that come up after I have clicked off the page.

PERSONAL GUARANTEE:  I Tom Wacker, Internet Marketing Star who is in the top 10% of all internet marketers do here by swear or affirm:  I absolutely guarantee that I will not buy, will not support, will never support any product or service that says this

“Don’t be a wussy.  Stay on this page.”  

I’m just sayin’


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The Case for Upgrading

Upgrade or not; That is the question.

At some point every one of us has to consider upgrading at various programs.  I am admittedly tighter than a bull’s butt in fly season, but I am upgraded at several programs.

Why?  Because it makes perfect economic sense, at least to me.  I have limited funds (extremely limited:)), but….

The guys at Legacy hits and at TERL have a graphic that I can see every time I log on that explains it pretty well….If I were upgraded at Legacy I would have 11,000 more credits, at TERL the number is 7600.  That’s a lot of page views!

When and Why Upgrade

Obviously, I surf extensively at both these sites, and they will be the next two that I upgrade at.  I am upgraded at Sweeva, I Love Hits, Start Exchange, ThumbVu, Ninja Surf, and SAS.  With the amount of surfing that I do, being upgraded keeps me in advertising credits that are sufficient for my advertising needs.  The further upside is the commissions.  Anytime one of my referrals upgrades or buys advertising credits I get a commission.  Pretty cool!  In some cases, it’s enough to pay for my upgrade!

Safe Lists and Mailers

I also use Safe Lists extensively.  I am upgraded at several including List Nerds, List Surfing, Adchiever and Elite Safelist.  All these have been productive for me over time, and every upgrade is worth it’s weight in e mail.  The added credits and commissions make these (and several others) a no brainer.  I can email about 10,000 per day, and wish it were more!  Safe lists can be incredibly effective in affiliate advertising!

How and When

I never, ever upgrade on the first offer.  I would rather pay a little more later, after I know that a program works, than to buy into the hype and a non-functional program.  I am an upgraded (annual) member of at least 5 of these, I just won’t do it again.  The money I spent would be way better served in functional, serviceable programs.  I am a slow learner, but I can learn:)

And Further More…

I am also a member in several ‘premium sites’.  I’ll take them one at a time and explain why I am, so that you might make an informed judgement.  Listed in the order that I think they should be upgraded.

CLICK TRACK PROFIT  In my opinion, the very best training on the net, for any amount of money.  The additional training available for an upgraded member is phenomenal.  Cheap at twice the price!

ADKREATOR  I can make professional looking splash pages, squeeze pages, banners and much more!  Not the cheapest brush in the box, but if you are into this business for the long haul, necessary.  No software to buy, and they host the ads, too.  Just a terrific weapon in the aresenal…

TRCK.ME  Ad tracking service, came directly out of old TE Toolbox.  Why do you need tracking?  You probably don’t, right away, but it gives you an easy way to test your ads that you make in AdKreator and use only the ones that work…Very sophisticated software, it is incredibly easy to use.  Easily pays for itself just with the graphics!  Very nice

TRAFFIC WAVE  Autoresponder.  You don’t need this until you start seriously building a referral list, but then it is invaluable.  I chose traffic wave for 3 reasons:  Price, Mail Delivery Rate, and ease of operation.  It seems incredibly complex at first glance, but the training videos make it quite easy.  I can do it, you can too!

And in the End

A very long post, but I hope there is some clarity here.  Thanks for sticking to the very end, I’ll try to be more compact next time…

{ In the interest of full disclosure:  I linked the sites above because I felt that the owners deserved the mention and notoriety.  I used my affiliate link at each one.  I am honest, not stupid}

I’m just sayin’

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Guaranteed top 5 Ways to Make a Million!

No Truth in Advertising

I read a lot of ads in the course of my day, in the course of every day.  At least one in four promises to make you or me a million dollars.  I’m going to share a secret with you.  Right here, right now.  They are LYING to you…those are bogus ads and NOBODY can promise you a million dollars…except me.  I’m going to give you the top 5 ways to become a millionaire.  Some are the overnight variety, some take more time.

5 sure ways to become a Millionaire

5:  Lottery Tickets.  Buying a lottery ticket always increases your chance of winning, just not by very much.  Still, somebody has to win, it could be you.

4:  Music Skills.  You could be a Rock Star!  Sharpen up your guitar or keyboard and vocal skills, and it’s almost in the bag.

3:  Ball Skills.  Doesn’t matter the size or shape of the ball you pursue, all you have to do is be the very best there is and you, too can be an ‘instant’ millionaire.  Travel, excitement, what more could you want?

2:  Be Attractive.  All you have to do is make it to the beach for the SI swimsuit issue and you pretty much have the first million in the bag.  Good grooming skills are part of this one!

1:  Choose your Parents carefully:  The absolutely top notch way to riches is to pick your family carefully.  There is simply no substitute for old money.

For the Rest of Us…

Probably not going to happen.  What can and does happen is a living, and sometimes a very good living in internet marketing.  I hate to break it to you, Bunky, but it’s not going to be this year and probably not next.  But by developing a plan, and sticking with the plan no matter what, a living can be made.  Once you are making a living, a good living is within your grasp…but you have to start at the start and work up from there.  No shortcuts, no get rich quick.  It takes work and dedication…

For today:

Here’s the deal.  If just one thousand of you would send me $1000, I could break this cycle and become a real, live, overnight millionaire.  Don’t be shy, you could be part of HISTORY!  The very first time!  Pay Pal will work just fine…

I’m just sayin’…

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All the King’s Horses

Or at least, Some of the King’s English

What has happened to us?  The proper use of the language has left the house!  It’s easy to blame twitter and texting and facebook, but really…

Misspelled words, bad grammar, incorrect usage is RAMPANT.  Please, if you are going to write ad copy know the difference between loose and lose.  And spelling?  Do you misspell words just to grab attention to your copy?  Does it work?  Really?  Punctuation?  I am the biggest offender here!!!

Hyperbole:  The Biggest Offence

“Copied from”:


  [vahy-ruhl  Show IPA


1.of, pertaining to, or caused by a virus.
2.pertaining to or involving the spreading of information and opinions about a product
or service fromperson to person, especially on the Internet or in e-mails: a clever viral ad.  See viral marketing.
3.becoming very popular by circulating quickly from person to person, especially through 
the Internet:the most memorable viral videos; This book is already viral two weeks
before its official publication date.
4.pertaining to a computer virus.


5.go viral, to spread rapidly via the Internet, e-mail, or other media: Footage of the candidate’s off-colorremarks went viral within minutes.

Please, for the sake of all that is right, quit naming your product ‘Viral’.  It’s not all that impressive.  If you can’t come up with a catchy name, viral in it will not help.
“copied from”


  [best]  Show IPA

adjective superl. of good with better as compar.

1.of the highest quality, excellence, or standing: the best work; the best students.
2.most advantageous, suitable, or desirable: the best way.
3.largest; most: the best part of a day.
adverb superl. of well with better as compar.

4.most excellently or suitably; with most advantage or success: an opera role that best suits her voice. or to the highest degree; most fully (usually used in combination): best-suited; best-known; best-loved.

I believe the most over used word in our business.  Repeated over use had desensitized me to it’s use.

The list goes on…and on and on

There are more, many more.  Please add your all time best viral misused word or phrase in the comment section.  Then maybe this blog post will go viral and be rated as the best all time forever.

I’m just sayin’

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Launch This

Enough Already!  Let it Go!

I grew up in the dawn of the space age.  I remember Sputnik 1, I remember John Glenn, I remember.  I know what a launch is, I even know what a pre launch is.  Start the countdown and GO!  T minus 10…9…8…7…6…5…We have ignition…3…2…1… We have liftoff.  For the absolute most complex missions, the clock was started 10 days early.

Endless Launch Sequence

No one is served by the long sequence launch in our industry except the owner who is trying to make some money.  Now I have no qualms with making money, I like to make a little myself.  What I do object to is the endless hype and hyperbole of a prelaunch.  60 days?  Really?  You need the time to get your script ready?  What?

Please Let Me Pay

Won’t you please let me pay for the opportunity to wait until your product becomes available at some future date?  For something I can’t even SEE yet?  Oh, yeah.  Where do I click!  Do you take PayPal??

A Shining Example

There is a ink service that has been in pre launch for over 6 months.  They are still showing the same squeeze page that they created the first day.  I’ve run out of ink at least three times since they have started their blitz.  I’m glad I’m not waiting on them to print my next project…

And More

New Traffic Exchanges are launching at the rate of one every other day here in 2013.  Are we really that far short of the quota?  Really?  You had better bring the whole deal if you want to succeed with a new TE in this market.  I’m not saying that none will last, or even succeed, but the competition is frantic.  It better be SPECIAL or you don’t have a chance.

New ‘ViralListBuilderMailingListSafeMailerWhatevers’ are nearly as common.  If I am going to put the time and energy into a mailing list, I’m going to want to KNOW that they are going to have a membership that will be responsive and plentiful.  I’m not talking mailing to 300 people every day…

The End

If you are thinking that a Traffic Exchange or a Safe Mailer is your ticket to fame, glory and riches, you better consider the competition.

I’m just sayin’

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