Let’s face it, there are about 43 gozillion blogs on the internet, and most of them suck. There are a significant number of reasons why they suck, but there are three that really stand out.
Understand that I am not talking about those pseudo sites that are called blogs. You know the ones, nothing but a strung together bunch of advertising. I don’t care how good it looks, blogs involve words written by the blogger. Not 77 banners on a single page. Not the same message copied and pasted. Not PLR content. Not ripped off and altered from another blogger. To even make the consideration here it must be written by a human and must be fresh.
Number 3 Not Hosted
It looks like a really good deal, it really does. You can set up a blog on a free blog hosting service and be writing your brand new blog in the morning. It’s quick, it’s easy, and they mostly work.
All you have, however, is a blank sheet in a prearranged space. It’s well advertised, but you, the blogger that puts the content out for the people to sell advertising over get none of it. You provide the content, you provide the wisdom, you provide the stirring words, and the blog host reaps the profits. What’s wrong with this picture?
You need to host your own site. It’s really that simple. And while you are at it, buy ‘brand name’ hosting. Secondary hosting is a crap shoot at the best, and can be a nightmare. I have 2 low volume sites, are both hosted through HostGator and I just don’t have a problem with them at all. For $48 per year. $2 per site per month. You need to host your own site because….
Number 2 It Looks Just Like Every Other Blog
Even very minimal customization can really make your blog stand out from the pack. If it looks just like everybody else, it will be viewed as just like everybody else. And it doesn’t provide your reader with anything to remember your blog by.
There really is no excuse for this, you already know you need to host your blog, and WordPress, the industry standard is FREE. There are literally thousands of free themes that work with WordPress, and it is very easy to set up your first blog post. I can and have done it, you can.
It’s just pretty darn easy to make your blog unique. I understand lack of money, and I use WordPress routinely, but there really is no excuse not to stand out from the crowd.
The Number 1 Reason Your Blog Sucks
You don’t write. This is the single most deadly downfall for any blog. If you don’t write and publish regularly you do not have a blog. Period.
I run into hundreds of blogs per week that are months and even years out of date. You have to write regularly in order to attract any sort of following. It is just that easy. If you don’t post, your blog sucks.
How to UnSuck Your Blog
Talk to Sunny. Sunny is in the business of providing websites and solutions to bloggers and other business, and her built just for you service is terrific. Let me tell you a secret. If you have specific questions, Sunny will answer even if you are not a paying customer. Because that is how Sunny is.
Now what’s your excuse?
I’m just sayin’